Lamar Suffering Less Than CBS, Clear Channel in Billboard Storm
By Jim Edwards | August 13th, 2009 @ 7:32 am
BNET bashed Lamar Advertising recently for turning away clients whose opinions it doesn’t like even while its revenues fall. But a comparison of Lamar and its competitors, CBS Outdoor* and Clear Channel Outdoor, shows that Lamar may be weathering the recessionary storm better than its larger foes. Check the numbers:
* Name, Q2 2009 Revenues, % Change
* Clear Channel, $692 million, -24 percent
* CBS Outdoor, $434 million, -27 percent
* Lamar Advertising, $275 million, …

In 1994, I celebrated my 30th birthday. In those 30 years, I managed to produce three babies, one ex-husband, one AA in English, and zero employment prospects. Circling the drain of destitution, the reality of suddenly single parenthood inspired me to find new meaning in the word ambition. With few options available to me based on my measly AA, I took a job as a telemarketer setting appointments for a Life Insurance company. I hoped to get a position as an agent once I passed the state exam. It was the only job with a flexible schedule, so I resigned my shy self to becoming the best Life Insurance Telemarketer ever. It seemed like a good plan.

But, Fate had another program in mind. My marketing career was inadvertently launched when my boss caught me tinkering around on his computer with a program called Paint Shop Pro. I was supposed to be cold calling customers, but I thought my time would be better spent making a new company logo.

Book Review by Pamela Thompson

37Signal’s book, Getting Real, looks at web development projects from a fresh–and very interesting–perspective. This practical, no-nonsense guide to managing web application projects throws traditional project management conventions out the pie-in-the-sky-window, and replaces gantt charts with a “just get it done” philosophy.  What I love about this book is that their simple, practical management philosophy can be applied to all areas of business.  Not just for software developers, Getting Real is one of the best business management books I have read in a long while.
Available for …

June 10, 2009
Ad-Supported Internet Contributes $300 Billion to U.S. Economy, Has Created 3.1 Million U.S. Jobs, Confirms Groundbreaking Study
IAB-Commissioned Study Is First-Ever Comprehensive Analysis of Economic Impact of the Ad-Supported Internet
WASHINGTON, D.C. (June 10, 2009) – Interactive advertising is responsible for $300 billion of economic activity in the U.S., according to a new study released today by the Interactive Advertising Bureau (IAB). The advertising-supported Internet represents 2.1% of the total U.S. gross domestic product (GDP). It directly employs more than 1.2 million Americans with above-average wages in jobs that did …

Article by Pamela Thompson
Everyone I know in the great web world of marketing wants to know how much money Google pays out in AdSense bucks.  Is AdSense hype, hysteria, or hope for a better tomorrow?  A quick Google search for “make money with AdSense” or “top AdSense earners” results in an onslaught of get-rich-quick-books and insta-matic websites promising big checks and a Mercedes Benz lifestyle.
It’s no secret that Google has forever changed the advertising industry.  As Google stocks soar, media moguls such as Rupert Murdoch, Ted Turner, and Oprah watch …

37 Signals is an exlusive job board for tech jobs for web design, developers, programmers, and technical marketing executives. What I love about 37 Signals is the grass-roots way they promote the site on a few “insider” blogs trafficed by the top developers and web designers. If you are looking for a tech job in web development, this is the go-to site for some of the best opportunities in the industry. If you are looking to hire the industry’s finest, 37 Signals Job Board is the place to start.